navigation-background arrow-down-circle Reply Icon Show More Heart Delete Icon wiki-circle wiki-square wiki arrow-up-circle add-circle add-square add arrow-down arrow-left arrow-right arrow-up calendar-circle chat-bubble-2 chat-bubble check-circle check close contact-us credit-card drag menu email embed facebook-circle facebook-square facebook faq-circle faq film gear google-circle google-square google history home instagram-circle instagram-square instagram linkedin-circle linkedin-square linkedin load monitor Video Player Play Icon person pinterest-circle pinterest-square pinterest play readlist remove-circle remove-square remove search share sign-out star trailer trash twitter-circle twitter-square twitter youtube-circle youtube-square youtube

The "Second Screen" Phenomenon

You are sitting on your couch watching television with an iPad in your hands. You are watching TV, and you are surfing the web, tweeting and checking your Facebook news feed.

You are a part of the "second screen" phenomenon.

Read this great article from "Business Insider" about how this activity is exploding and what it augurs for the future.